Imagine that you're James Bond (white or black, the imagination has no boundaries so have at it). And you need to gear up for a mission so you're headed to Q where he presents a bunch of weapons and spy tech that, coincidentally, will fully be utilise in said task. That is what sitting in on Amazon's announcement of its own proprietary devices and services feels like—you fiddling about with a pen that shoots poison darts or burns through steel and trying to keep that glee under wraps.
There were the unveilings of a new Alexa device; the new look of the Echo (it used to look cylindrical, now it is an orb); a commitment to sustainability but here are two things that stood out:
Jumping in on the video game industry, Amazon showcases Luna, a video game streaming platform. Think of it as the Netflix of video games, where you don't have to purchase a game console to play a video game. You don't even need to download it. Depending on your Internet speed, you can play it instantaneously. Using Amazon's owned Twitch All you need is the Luna Controller that has Cloud Direct tech, meaning you can tap into the cloud to control your game. (You can still use a mouse and keyboard but do they have Cloud Direct? Doubt it.)
We strongly suspect that you won't be able to play console-exclusive games on the Luna (natch Halo series for the Xbox; Final Fantasy VII REMAKE for the PlayStation; The Legend of Zelda: Breath of the Wild for the Switch) but what are you gonna do?
Luna will be available on Fire TV, PC, and Mac as well as on web apps for iPhone and iPad. The Luna will eventually be made available for the Android, being the step-sister of the app world.
There's no word when it would be launched but currently, only people situated in the US can opt for a trial run of the service. But I'm sure some of y'all are resourceful enough to get your hands on a Luna service.
Ring Always Home Cam
You're able to check out any spot in your home thanks to a tiny, autonomous camera that flies about in your abode? Whoo-whee, sign me up.
Oh wait. There are privacy concerns?
Ah, it only records when it's in flight mode and when the camera is not in use it sits in its dock, like it's on timeout? There's no built-in microphone and, just so it doesn't sneak up on you, whenever its in flight mode, you can hear it coming. And there's only five minutes worth of flight time before it needs to return to the dock to recharge. I see. Oh, and Amazon made damn sure that its system is hack-proof and that Ring workers won't abuse their privileges to access your video data? Okay. I mean, if you can't fully trust the words of a billion-dollar conglomerate, who can you trust?
In other news, there's still Amazon Prime Day to look forward to. Happening throughout October 13-14, Prime members get to feed the capitalist machine and be privy to deals from food to video gaming. There's even a lead up to the two-day event. Somewhat like a prologue or a taster before the main feast starting on October 1st.