We're only about a month away from the launch of H&M's next big-named designer collaboration. Simone Rocha x H&M is set to launch in selected H&M stores and online on 11 March 2021, with designs that span across womenswear, menswear and childrenswear.
What's most exciting is the fact that Simone Rocha x H&M will mark the first time that the Dublin-born fashion designer is creating a full menswear collection. And while we've previously made speculations that they'd involved Rocha's signature pearl embellishments, we now have a clearer picture of how the elements will be incorporated.
"I hope that the items in this collection will be worn and treasured for years to come. They were all informed by ideas and inspirations that have shaped me and my brand over the last 10 years, and I am so excited to see them worn out-and-about and interpreted and styled in new ways," expresses Rocha in a press statement released.
In that respect, the menswear pieces are essentially elevated classics. Tailoring appears to be the main feature of the collection. Shirts are are either left simple with pearls lining the ends of collars, or decorated with placement prints of photographs by long-time Simone Rocha collaborator Jacob Lillis. The pearl embellishments continue on a fine Aran-knit jumper as well as a trench coat—but always done sparingly for just a touch of Rocha's signature romantic nuances.
There's also a nod to Rocha's Irish heritage in the form of a tartan suit (the pattern is also a part of Irish culture), that's probably the most outstanding piece in the collection. The rest of the menswear pieces are kept neutral with colours including white, black, pink, and beige, making the Simone Rocha x H&M menswear collection a rather easy one to incorporate seamlessly into one's already existing wardrobe.
The Simone Rocha x H&M collection is set to launch on 11 March 2021 at selected H&M stores and online.