Thanks to COVID, we can't have nice things and one of the said nice things is outdoor grilling. For this terrible, horrible, no good, very bad year, Guinness is still collaborating with Great Grill Out, the label is taking the event indoors. In a bid to encourage consumers to eat in, Guinness is doling out physical as well as virtual programmes to partake in.
Guinness worked with Chef Desmond Tan from Weber; Chef Shen Tan from Ownselfmakechef; food stylist CR Tan and East Side Butchers to produce online tutorials that range from getting that grill done right to plating—all in the comfort of your own home.
This weekend on the 28th November, Bobby From East Side Butchers will school us in selecting the perfect meat to grill—level up with tip and tricks of the butcher trade, learn about the different cuts, understand the differences between grain versus grass-fed beef. (You can still check out previous video instalments as well.)
But if you're not comfortable in accidentally setting your house on fire, there are dine-out options. There are three restaurants that Guinness has partnered with for a Guinness-inspired bespoke menu. This weekend (28 and 29 November), the final collaborator, Hopscotch, will sling Guinness-infused Crackling Hog Trots and Beef Cheek Bourguignon as part of its SGD88 menu. It's highly recommended that you reserve ahead of time to avoid disappointment.
For more info on the participating restaurants and online tutorials, visit the Guinness Great Grill Out website.