Earlier this year, cult New York perfume brand Le Labo found a permanent home in Singapore. No more travelling overseas to obtain its iconic Santal 33, sensuous Thé Noir 29, and exotic oriental Labdanum 18. In addition, Le Labo's City Exclusives collection is also available a month yearly too without getting them at their specific cities. Now you certainly can collect them all.
With the COVID-19 pandemic still active and rampant throughout the world, restrictions placed on leisure travel disrupt transatlantic holiday plans. No fear. A whiff of Le Labo City Exclusives fragrances will transport wearers to designated places via its respective scents. From Tokyo's energetic pace in Gaiac 10 with musks, hints of cedar and olibanum to Paris' fresh boulangerie and patisserie through its ambery Vanilla-laced Vanille 44, all hand-crafted to flesh out their unique traits.
For 2020, La Labo includes Seoul to its City Exclusives itinerary. Named Citron 28, the acidic fruit was chosen to anchor and represent the vibrant city. Also befitting as the refreshing zest appears in its citizens' diets too.
Citron 28 is more than just solely lemon. Coined 'Citron Boheme' as its initial codename, the scent blends freshness and structure, original and the conservative. Aromas of lemon, ginger, and jasmine lead while resting on cedar and musks. This reflects a cross-section of a city that embraces tradition and history but yet at the forefront of being modern and forward-thinking.
For a limited time, all Le Labo boutiques worldwide stock up every city exclusive scent. It's available from September 1 through September 30 in 2020, both in-stores and online.
Le Labo Singapore is located at #B1-31, Ngee Ann City, 391 Orchard Road, Singapore 238872.