Now that the Loewe spring/summer 2022 menswear collection's creative kits have been distributed to fashion editors and insiders the world over, it's time for the official unveiling of the collection. As with the past couple of season, creative director Jonathan Anderson is set to bring us through the entire collection as well as his thought process behind the project.
The kit this time is in the form of two publications and a separate box—filled with the collection's full line-up, a bunch of glow-in-the-dark stars, posters, and a Loewe leather snap bracelet—all packaged together in a set. So 'A Show in a Set' perhaps, if we were to follow the theme that was conceptualised two seasons ago.
Photographer David Sims and his off-the-cuff photos took up space in one of the publications. Sims was tasked to interpret the collection through his eyes—shooting them in Marseille and Paris—with the collection's running theme of hedonism and pursuit of freedom in mind. The other publication contains paintings and personal photographs by artist Florian Krewer that helped informed Anderson of his designs for Loewe's spring/summer 2022 menswear collection.
We've seen the entire line-up and with anything Loewe and Anderson, there's plenty to see and break down. But we'll leave all the explaining and introductions to the man himself, because who better to do so than the one who put it all together?
Watch the Loewe spring/summer 2022 menswear collection walkthrough with Anderson live here, as we bring you all the action straight from the source.
What: Loewe spring/summer 2022 menswear collection walkthrough with Jonathan Anderson
Where: Paris Fashion Week Men's
When: Saturday, 26 June 2021 at 6pm (Singapore time)