It's already been proven that Mr Porter is not only a menswear shopping destination. With its in-house Mr. P fashion brand—a well-made edit of season-less options with a focus on sustainability—Mr Porter is pretty much a comprehensive menswear brand in its own right. And one that's been around for 10 years in 2021.
Now, the platform is ready to lend its expertise in the men's fashion space by grooming the future menswear talents of the world. Mr Porter has officially announced MR PORTER FUTURES, a mentorship programme for three selected aspiring menswear designers. The aim is to discover original voices, lift new talent, and introduce them on a global stage. And who better to do so than a platform that has successfully disrupted the way men's fashion has been consumed for the past decade?
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The year-long mentorship programme is scheduled to commence from September 2021 to September 2022. Through an anonymous selection process, the MR PORTER FUTURES panel of mentors—from Mr Porter insiders to industry experts—will assess eligible candidates (open to international applicants) by their written answers and submitted design briefs. Eventually, only three individual designers or design duos will be selected. They will then benefit from one-on-one coaching with the mentors, as well as gain access to Mr Porter's in-house team for an understanding of every facet of a fashion business.
At the end of the programme, designers will then develop their own responsibly sourced and produced collections. These will be done through the support of Mr Porter's own Mr. P label and consultancy Create Sustain. The collections will then be made available globally on the platform in September 2022.
Sam Kershaw, Mr Porter's buying director says it best: "We have always been committed to championing a diverse mix of new and emerging designers throughout Mr Porter's decade in business, but if this year has taught us anything, it is that we have the responsibility to use our global platform to give equal opportunities to all new aspiring menswear voices, no matter their experience or background. MR PORTER FUTURES's anonymous application process ensures that the programme is open to everyone, including those outside of the industry mainstream. We are also proud to be shaping the future of menswear to produce high quality, responsibly sourced collections that are designed with inherent value, longevity and integrity; qualities Mr Porter prizes above all else."
The application for MR PORTER FUTURES is now open with more details on the entry requirements and criteria on mrporter.com.