The fashion industry is one of rapid changes and foresight—a good environment to use the latest technologies in production methods and materials.
Andre Courreges’ use of the bound T-shirt, Paco Rabanne’s experiments with metal-bound garments, and the pioneering textile fabric of Pierre Cardin began to push the boundaries of fashion through technological experiments and innovative materials.
Technological progress continues to influence fashion with new material changes, clothing structure and size, production methods and the search for fashion that reflects the appearance and lifestyle of the future.
The concepts of customisation can also support the development of new clothing technologies in moulding materials, industrial melting methods and seamless knitting technology—providing insight into the manufacture of needles and threads.
With such technologies, the retail sector is growing, along with the need for retailers to adapt to the new landscape and embrace the turning point of the fashion world.
Big data is the keyword that sweeps most industries in the business world, including the fashion industry.
Mobile and e-commerce technologies have triggered the first wave of transformation for the fashion industry.
Functionality is no longer just a matter of protecting the body from dust; techno-fashion is concerned with contemporary issues based on social observations.
French fashion designers explored futurism as a style for young people, and so the space age became a metaphor, charging fashion with optimism.
Technology has been an important factor in the production of clothing and fashion cultures throughout human history.
In fact, fashion companies that use the right technologies effectively will be able to improve their competitive advantage by customising products and shopping experiences and improving budget-friendly logistics processes.
Artificial intelligence has become one of the greatest technological advances in the business over the last few years, thanks to its ability to transform large and diverse datasets into improved information, which can contribute to improving speed, cost and flexibility in the value chain.
For example, in the EU alone, employment in the textile industry experienced a 40 percent drop in the 1980s and 1990s, which was a major drop in new processes, but textile prices fell sharply as a result of such automation, which generated more money for industry and textile manufacturing countries.
In addition, technology has made it possible to create intelligent clothes and colour-coordinated fabrics, making textiles more innovative than ever before.
Influential marketing and other social media strategies help new trends move quickly, creating a rapid demand for fashion that is too cheap.
But consumers are turning to the negatives of fast fashion: socially conscious buyers embrace the growing ‘slow fashion’ movement, which focuses on sustainable materials and transparent, ethical work and production.
Large high-end brands are also developing their production approach to better compete with fast-paced fashion retailers.
Fashion has always been a hotbed of innovation, from the invention of sewing machines to the emergence of e-commerce.
From sewing and fabric-cutting robots, to AI algorithms predicting style trends, to VR mirrors in locker rooms, the technology is to automate, personalise and accelerate every aspect of fashion.
Fashion brands of all sizes and specialities use technology to understand customers better.
Fashion Week has recently evolved as technology has become more and more popular with designers, editors and enthusiasts.
For example, Fashion Week’s live broadcast shows are a normal event for many designers, and the event planning and inventory system for events, Credit Fashion GPS, was adopted by IMG in 2010.
As fashion enters the next era, products manufactured with hyper-fast production systems will be tracked and distributed with the help of next-generation inventory management tools.
The automatic RFID storage system also accelerates rapid fashion: the Zara RFID system encodes each garment on the production floor, allowing for highly targeted monitoring of the sale, storage and availability of products.
In fact, the embrace of RFID fashion brands could be the on-ramp for another technology that is very fashionable: the blockchain.
This article was written by AI-writer, an artificially intelligent content creator, from QLX. See how AI-writer works at content.QLX.services.
To read more stories written or curated by AI Editor Squire, visit our AI Squire section.
