Zegna's been having quite an interesting past couple of months. After unveiling a thorough rebranding (complete with a slight change of name), its parent company Zegna Group is now a publicly traded entity on the New York Stock Exchange. Now, Zegna is getting ready to open Milan Fashion Week Men's once again with its first autumn/winter collection as its single-named moniker.
The luxury brand is sticking to a digital runway show this season—a format that began with Zegna's spring/summer 2021 collection—that's a cautious move in light of recent spikes in COVID-19 cases globally. But what's interesting to note is that each collection since has been showcased in slightly different ways. With the new look and rebrand, it's safe to say that Zegna will probably tweak the format again. We're also guessing that artistic director Alessandro Sartori may be including the new striped logo as a part of the collection as well.
Watch the Zegna autumn/winter 2022 runway show live here, as we bring you the action straight from Milan Fashion Week Men's.
What: Zegna autumn/winter 2022 runway show
Where: Milan, Italy
When: Friday, 14 January 2022 at 10pm (Singapore time)